Joya is a soft drink brand that originated in Mexico. The company was founded in the late 1940s and started producing fruit-flavored carbonated drinks in the 1950s. Today, Joya is one of the most popular soft drink brands in Mexico, with a variety of flavors, including tamarind, guava, and orange.
The name "Joya" means "jewel" in Spanish, and the brand's logo features a ruby-colored gemstone. Joya emphasizes the use of natural ingredients and real fruit juices in its beverages. The company is known for its unique flavor combinations, such as mango-chile and pineapple-coconut.
Joya is owned by the Coca-Cola Company and is primarily sold in Mexico, although it is also available in some parts of the United States. The brand has sponsored various cultural events and celebrations in Mexico, including the Day of the Dead festival.
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